Why This Happens
Meta's automated systems scan landing pages every 72 hours, even after initial ad approval. Landing page violations are called 'silent killers' because your ads can be running fine for weeks, then suddenly get restricted due to a landing page re-scan. Common triggers include pop-ups, misleading content, content mismatch with ad creative, slow loading, non-mobile-optimized pages, missing privacy policies, and auto-playing media.
Example Notification
"Your Meta Ads account has been restricted due to landing page violation concerns."
Compliance Steps
Identify the specific landing page issue
Fix all landing page issues
Submit for re-review
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